Omnichannel Commerce Integration: What Actually Works and Why Most Projects Fail
https://bizzmarkblog.com/why-composable-ai-personalization-projects-collapse-when-delivery-models-dont-match-reality/
If you've heard promises about seamless channel synchronization and single-customer views, you've also heard a lot of vendors selling easy clocks that never tick. Omnichannel integration is not a shiny checkbox - it is a set of trade-offs