When SaaS companies raise prices, they often face a tough tradeoff: a 31% drop...

https://www.bookmark-belt.win/when-a-saas-company-raised-prices-they-saw-a-31-drop-in-conversions-but-a-22

When SaaS companies raise prices, they often face a tough tradeoff: a 31% drop in conversions but a 22% lift in revenue