Service retainers keep you stuck at 30 percent margins, but turning your agency...

https://medium.com/@sarahrogers6/why-your-agencys-service-margin-ceiling-is-killing-your-valuation-c4da844427ec

Service retainers keep you stuck at 30 percent margins, but turning your agency workflows into a simple software product flips that to 70 percent. Think of your agency as a lab. Build what you use, then ship it to others to finally scale your revenue.