Most people think a hybrid event means pointing a camera at a stage and hitting...

https://businesscloud.co.uk/news/the-hybrid-events-boom-how-smart-event-companies-are-capitalising-on-a-9-billion-opportunity/

Most people think a hybrid event means pointing a camera at a stage and hitting record. That approach misses the point. We are looking at a $9 billion market opportunity if we treat hybrid as a dedicated growth model instead of a technical fallback