Europe’s new guard of engineering-led SEO founders are ditching agency tropes....

https://raymondsexpertinsights.weebly.com/blog/how-to-set-expectations-for-a-research-led-seo-engagement-moving-past-the-pitch-deck

Europe’s new guard of engineering-led SEO founders are ditching agency tropes. These builder-operators prioritize proprietary tools and research output over vanity metrics